#97: Are you working IN your business or ON your business?

Have you ever experienced preparation paralysis? In today’s episode, Jeanette emphasizes the importance of being present for your business rather than focusing solely on the back end. It is essential to set up your business for success by taking action and working on the things that will help you show your authentic self in front of your audience, rather than focusing on the smallest details. Doing so will allow you to establish a solid foundation to grow your community.

For coaches like Jeanette, remember that YOU are the product. It is crucial that you always show up so that people can see the services and expertise you offer; otherwise, they will have no idea what they are missing.

Tune in as Jeanette explains how she will redo her schedule and batch her tasks in order to combat preparation paralysis and procrastination. Designing a workflow that feels more aligned with who you really are is also important.

“When we're coaches, we are the product. So if I’m not showing the product every day, me, people will forget that I'm available for purchase.”

“Instead of working IN my business for the next couple of days, I'll be working ON things that will help me stay strategically in the right place and in the right frame of mind.”

“There are a lot of things I cannot do, but setting myself up for success is one of those things.”

“I don't like doing bare minimum work… I want to show up in the full version of myself, like the most authentic way that I'm supposed to be.”

In this episode:

• The difference between working IN your business or ON your business
• How to get unstuck in preparation paralysis
• The importance of showing up for your business in your most authentic self
• How to fight procrastination by structuring your calendar and batching the things you need to do
• Finding the brain function that works best for you

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